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We are more than just a job board. We are a full-service career center. Our solutions go beyond postings to include full-service recruiting, business advisory, and brand partnerships and sponsorship opportunities, designed to help companies grow, hire, and stand out.
With The Shortlist by Canadahires, you’ll receive three highly qualified, manually selected candidates for your open role, delivered within 72 hours of signup.
The Investment $4,999CAD
(one flat rate, no commissions or hiring fees)
Disclaimer: All recruiting services are conducted in partnership with Project XIII Inc., a fully licensed and accredited recruitment firm.
COZY LIVING SUITES INC. is a property management company that strives to position itself as the industry role model for vacation rentals and aims to provide quality accommodations and services for guests. Our guestes can expect to receive the best customer support, transparency and honesty from our team. Our goal is to ensure home owners earn more money with the highest occupancy rate so that we make money.
Responsibilities:
- Assess short-term rental products and related digital services to determine integrated growth marketing and advertising requirements across domestic and international markets.
- Develop and implement comprehensive digital, content, and performance marketing strategies aligned with business growth objectives and cross-market expansion goals.
- Plan, execute, and optimize paid advertising campaigns (e.g. Google Ads, Meta Ads), ensuring efficient customer acquisition, campaign scalability, and measurable ROI.
- Apply data-driven optimization methodologies, including structured A/B testing, KPI analysis, and budget reallocation decisions, to improve acquisition funnels, conversion efficiency, and overall marketing effectiveness.
- Monitor and evaluate campaign performance across channels, translating data insights into actionable growth strategies and continuous performance improvement.
- Lead and coordinate cross-platform social media ecosystems across Xiaohongshu (Red Note), WeChat Official Accounts, WeChat Channels, YouTube, TikTok, Instagram, and Facebook, ensuring platform-specific strategy differentiation while maintaining consistent brand positioning. - Design platform-differentiated content and engagement strategies based on user behavior patterns, content formats, and algorithmic distribution mechanisms unique to each ecosystem.
- Conduct market and audience analysis to support user acquisition, channel expansion, and cross-border marketing initiatives.
- Prepare or oversee the preparation of marketing and communication materials, including performance reports, campaign briefs, presentations, website content, and PR materials.
- Coordinate promotional campaigns, events, and brand initiatives aimed at strengthening brand visibility, engagement, and measurable customer growth.
- Respond professionally to written and oral inquiries related to company brand, short-term rental services, and promotional initiatives.
- Master’s degree in Business, Marketing, Communications, or a closely related field.
- Minimum 5 years of hands-on experience in growth marketing, performance marketing, digital advertising analysis, and end-to-end digital marketing execution.
- Proven experience managing paid digital advertising initiatives, including campaign structure design, optimization logic, and performance evaluation across platforms such as Google Ads and Meta Ads.
- Demonstrated experience operating within multi-platform and cross-market digital ecosystems, including WeChat, Douyin, Red Note, YouTube, and TikTok, with an understanding of platform-specific content, engagement, and growth dynamics.
- Strong data and analytical mindset, with demonstrated experience using KPIs, ROI analysis, and A/B testing to drive optimization decisions rather than descriptive reporting.
- Professional certifications in digital marketing or analytics (e.g. Google Analytics, HubSpot, or equivalent industry-recognized credentials).
No map available.
